It was all about being simple, quick, and direct.

Several bumpers were created to promote the different movie genres featured at TCM Channel Africa.

___ client: Turner Classic Movies, a movie-oriented network that was originally established as a cable channel in the United States, has expanded to include worldwide versions. ___ project: The use of only images in movement and the channel branding to easily represent several movie genres were the guidelines we followed to give life to these bumpers, as the duration was limited we needed to use recognizable and simple elements to transport the audience into the channel environment.

We participated two years in a row, creating bumpers that would go well with each year’s theme.

Alberto Reverón Motion Graphics & Art Director